
How to Make Doing Business with Your Company Fun
September 29th, 2021
It always surprises me that most companies never put themselves in their customers’ or prospects’ positions. I say this because I see so many companies that make doing business with them so hard. For example, if someone calls your company and a telephone operator is their first contact, can that customer support operator make a […]
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5 Reasons Why Prospects Stop Reading Your Ad Before They Buy
September 8th, 2021
Probably 99.9 out of 100 prospects will not spend the time to read your unsolicited ad or direct mail piece. The reason is that you are “interrupting their lives.” The simple act of having an ad or sales letter before a prospect will bring them to the proverbial “fork in the road” and forces […]
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Building Your Brand: How to (Efficiently) Introduce Yourself
August 25th, 2021
It’s been a while since I blogged about building your brand. Since then, I have received many private emails from members, mentioning their occupation and asking me to come up with a phrase to brand themselves. This is so very important to anyone who networks or meets prospects that they want as customers. So […]
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4 Ways To Grow Your Local MLM Business for FREE
August 6th, 2021
Create a Company Facebook Page Put up a sign at your location asking patrons to “like” your business on Facebook for a free service or other giveaway. Have a great database software system and email out at least once-a-month special offers. Send anything that will keep your business in your customers’ minds. Find nearby businesses […]
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What to learn from the Coke fiasco
July 16th, 2021
I was just thinking about why Coke made the decisions they made when they took the old Coke off the market and instead created New Coke, and it turned out to be a disaster. I googled Coke and found out some interesting information that I feel pertains to all of us that are in business. […]
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Are Your Employees Your Ambassadors?
June 23rd, 2021
I recently read an article where Herb Kelleher, the individual who made Southwest Airlines famous, said the following. “Southwest’s communication, its message, is its people.” That means that they have trained their employees to be the ambassadors of their company. If any of you have flown on Southwest, you know what I mean. Whenever […]
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A secret for getting known on LinkedIn
May 10th, 2021
If you are on LinkedIn, you joined to use this social media venue to create potential customers. The greatest stumbling block has been that many of you think that it’s wrong to self-promote yourself and/or your company. I have to agree with you. I also found it difficult. So, I didn’t pursue self-promotion. Instead, […]
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How to Grow & Sustain Your Network Marketing Business During the Pandemic
April 30th, 2021
In this Question and Answer Session, Ken Varga discusses key ways to grow and sustain your Network Marketing Business during the COVID-19 pandemic. Ken Varga, has built 35 successful, profitable businesses in his career of 38 years. • One of Ken’s off-line businesses had over 460,000 ongoing customers. He has also developed and sold multiple […]
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